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"IRI has been a valued and trusted business partner for Wyeth for over 8 years. We particularly value their extensive knowledge of our OTC markets, and the insights they bring, as well as the quality and timeliness of the data.
Janette Oates
Market Research Manager
Wyeth Consumer Healthcare

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Advertentie Service
Met de IRI Advertentie Service bent u nog beter in staat om uw promotie- en advertentiebudget nog gerichter in te zetten. U kunt de effectiviteit van uw promoties verder maximaliseren en het versterkt uw onderhandelingspositie met de retailers. Dit resulteert in een hogere “return on investment” of te wel: meer omzet / volume, minder kosten.

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